Ceara has been specialising in customer experience measurement and design since 2007 when she first joined W5. She has a particular expertise in helping clients mobilise around the insights they glean from VoC programmes and has managed awardwinning VoC programmes.
With over fifteen years experience in research work, Ceara is a skilled workshop facilitator and an accomplished qualitative researcher. She is adept at aligning customer experience with brand promise to create differentiation and has a specialist knowledge of the utilities sector.
Ceara has a BSc. Management from Trinity College Dublin and a Masters in Environmental Management from the University of Stirling. She is a Net Promoter® Certified Associate.