Powering customer experience

Please note: this is a temporary website. We believe there’s always room to improve the experience you offer your customers, and that’s why we’re currently redesigning our website.

About us

W5 is Ireland’s first full-service customer-experience consultancy. We use our expertise and experience to help companies create customer and user experiences that increase profits and help them stand out from the crowd.

Customer experience measurement is our key focus. We are responsible for many of the largest Voice of the Customer measurement programmes in Ireland.

We also deliver insight to design customer experiences that differentiate and add value and help organisations bring about change to the CX offer through employee engagement.

Our customers include Gas Networks Ireland, AIB, Enterprise Ireland, eircom, PTSB, Savills, Ulster Bank, Datalex and New Ireland Assurance.


We are the only Irish agency to have won at the 2015 Confirmit Achievement in Customer Excellence Awards. Both our work for Gas Networks Ireland and AIB were singled out for recognition. We are delighted and very proud of this acknowledgement of our long term commitment to enabling our clients deliver winning customer experiences.

Get in touch

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